Tag Archives: Debenhams

TV Adverts…Shots fired in the battle of the Christmas TV ads.

9 Nov

As the legendary Glam Rocker Noddy Holder would say “So here it is merry Christmas everybody’s having fun”, especially it seems are the advertising agencies of the big retailers. The last few days have seen them roll out their TV ads in preparation for their busiest time of the year.

The adverts are getting bigger and more expensive each year, and have almost become a Christmas event in their own right.

John Lewis has gone all Disney-esque with a full featured animation (“The Bear and the Hare”) with a sound track from Lily Allen (“Somewhere Only We Know“)

 

 

Morrisons have plumped for popular culture with adorable duo and the nation’s housewife’s favourite, Ant and Dec, fronting the company’s campaign (“Go on…It’s Christmas”). Morrisons also give a nod to Disney with the sound track “Be Our Guest” taken from Disney’s The Beauty and the Beast.

 

 

Meanwhile at M&S homage was being paid to Alice in Wonderland with a Christmas Fairytale themed advert (“Magic and Sparkle”). Featuring Rosie Huntington-Whiteley, David Gandy and Helena Bonham Carter.

 

 

Boots have decided to go all urban with an advert featuring a gift giving geezer. If it weren’t for the snow it could easily be mistaken for a short film on Channel 4′s urban youth season. The advert featured a sound track from Bronski Beat – “Smalltown Boy“.

 

 

For Debenhams their Christmas offering is a traditional “coming home” for Christmas featuring Billie Piper.

 

Even cost-conscious mega discount store Lidl has got in on the act. In their video they bring together the unlikely pairing of a Harry Enfield voice over with a cover of a One Direction track (“Little Things“¬†notice the subtle pun there). The track, sung by Swedish band ¬†The Majority Says, and the video combine to produce a simple but very effective advert.