Tag Archives: Advert

New Somersby Cider advert parodies Apple Stores

27 Mar

Apple (the Computer Company) are well-known for the extent they will go to protect their brand so I wonder what they will make of this advert that debuted yesterday on TV.

It is a hilarious spoof (in a geeky kind of way) of the almost religious hysteria that accompanies the launch of a new Apple product and the devotees that storm Apple Stores world-wide to be the first to get their hands on a new i-Something.

Rather than the latest techno-gizmo though the advert is for an ice cold glass of Cider. Littered with lots of reference to techno jargon – “in to face”, “64 pip vs 32 pip”, “docking station”, “one click” and “works perfectly in direct sunlight”, for anyone who’s wondered why people queue for days outside Regents Street for the latest iProduct you will find this amusing.


Morrisons Christmas TV Ad. Christmas at the Morrisons’s must suck!

2 Dec

It is almost taken for granted that Christmas is stressful.

People are stressed over making sure they have got  presents for everyone. People are stressed over whether they have sent cards to everyone on the list (if you still send cards). People are stressed over whether they can step up from only ever defrosting microwave meals for two to cooking a Turkey banquet for 16.  People are stressed over whether they will get on with the in-laws they only see one day a year (incidentally on Christmas).

What they need is a soothing reminder that it is never as bad as you think. Maybe an advert from a Supermarket that knows all about Christmas and how to make it stress free. Well if you are looking for that from Morrison’s then you are looking in the wrong place.

Their Christmas advert for 2012 is a shocker, it amplifies all the Christmas stresses going and shoves it right back at you.  People might say at least it is realistic, but this is the season for a little bit of fantasy, a little bit of magic after all it is Christmas.

John Lewis Ads…Christmas through the years John Lewis style.

11 Nov

The John Lewis Christmas Adverts are always great.

I have no idea how effective they are in delivering hordes of Christmas shoppers through the doors of the John Lewis retail emporium, but as commercial works of art they are great.

I know Christmas shouldn’t be about spending more than you can afford and then end up living off tins of value range food for the whole of January, but if you are going to be persuaded to blow all the cash you have at the very least you’d want that persuasion to be done tastefully, John Lewis style.

There have been many good ones over the years, with brilliant sound tracks, but my favourite is the 2011 advert. What’s yours?

John Lewis 2007 – “Shadows” – Soundtrack : Aubade/Morning Serenade from Prokofiev’s Romeo and Juliet.

John Lewis 2008 – Soundtrack :A cover of The Beatles “From Me To You”.

John Lewis 2009 – Soundtrack :Taken By Trees “Sweet Child of Mine”.

John Lewis 2010 – Soundtrack :Ellie Goulidng “Your Song”.

John Lewis 2011 – Soundtrack :Slow Moving Millie “Please, please, please”

John Lewis 2012 -”The Journey” – Soundtrack :Gabrielle Aplin “Power of Love”

John Lewis Ad…John Lewis Christmas Advert 2012

10 Nov

Forget about the Christmas lights in London’s West End, you know the official run in to Christmas has started when John Lewis brings out its Christmas end of year advert.  Well the advert for 2012 is out and it is another epic. Here is how John Lewis have described it

Our TV advert this year celebrates the extra mile we go to at Christmas to find the perfect gift.

The advert’s called ‘The Journey’ and it opens in a family’s snow-covered garden, with children making a snowman and snow woman. When the snowman has mysteriously disappeared the next morning, we’re transported to a magical world as we follow the determined snowman on his epic journey across river, mountain, road and city. The motive for the snowman’s journey isn’t revealed until the last scene, when we see him return on Christmas morning.

The ad is set to a cover of Frankie Goes to Hollywood’s ‘Power of Love’ sung by Gabrielle Aplin, a 20 year-old singer signed to Parlophone Records. She has already released three EPs through her own record label, has amassed over 12 million YouTube views, and has her debut album scheduled for release in 2013.


Brad Pitt Chanel No. 5 Advert …Not an award winning performance

16 Oct

You probably don’t want to hear this but it is 69 days to Christmas,  and that means the  Perfume makers of the world are gearing up for their key sales season.  You know this is about to happen when you start getting swamped with a deluge of perfume ads on TV.

Chanel No 5 have opened fire in the perfume Advert wars with a new advert featuring A-List movie star  and all-American hearthrob Brad Pitt. Brad reportedly pocketed $7 million for his troubles so you would expect a pretty decent commercial. Well the critics have been less than adulatory to Mr Jolie.

The Guardian - Brad Pitt’s Chanel No 5 ad: the smell of disaster

And yet, somehow, Pitt’s Chanel No 5 advert manages to be the worst one of all. He was doing so well to shake off his reputation as barely sentient eye candy. But there he is – shaggy-haired with a David Brent beard, desperately trying to inject hammy profundity into lines such as, “The world turns and we turn with it,” that he all but bursts an eyeball in the process – all that good work undone in a stroke.

Fox News - Brad Pitt stars in awful Chanel campaign: Dumbest fragrance commercial ever?

The clip features the male half of Brangelina, with long hair and a thick goatee, looking into the camera and reciting some cliched and pretentious slogans as the camera slowly zooms in.
And that’s it.

Time  - Brad Pitt’s ‘Inevitable’ Chanel No. 5 Ad Is Also Nonsensical

The ad, of course, is already garnering attention for being nonsensical. And while Pitt’s appearance has been described as “smoldering,” it’s also taking itself seriously to the point of parody. It reminds of the time that Pitt posed for a luxurious W magazine cover shoot this past February, seeming to be lost in thought–and comically holding a box of Nabisco saltine crackers.

Well critics aren’t always right are they? Judge for yourself

Cow and Gate Advert : Babies jammin to ‘Come On Eileen’ by Dexy’s Midnight Runners.

14 Oct

Aww cute and super cooool! My advert of the day!